Mizaj Opens Its 10th Showroom in Salem, Marking a New Milestone with Its First Franchise Store

Salem, 9 August 2026, Mizaj has reached an important milestone in its expansion journey with the successful inauguration of its 10th showroom in Salem on 9 August 2026. The new showroom marks a significant development for the brand as it is also Mizaj’s first-ever franchise showroom, opening a new chapter in its growth and franchise expansion strategy.

The grand opening was inaugurated by Mr. Abdul Raafi, Founder & CEO of Mizaj, in the presence of the Mizaj leadership team, franchise partners, customers, well-wishers, and guests.

Bringing Premium Customised Menswear to Salem

Located on Omalur Main Road, opposite Mangal & Mangal, Salem, the new Mizaj showroom has been designed to bring the brand’s premium customised menswear and wedding suit experience closer to customers in Salem and surrounding markets.

The showroom provides customers with access to a wide range of premium wedding fabrics, customised suits, professional styling consultations, personalised fitting, and Mizaj’s signature craftsmanship experience.

With a focus on personalised service, the new showroom aims to provide customers with an elevated experience when selecting outfits for weddings, professional occasions, celebrations, and other special events.

A New Chapter in Mizaj’s Expansion

The Salem showroom is particularly important because it represents Mizaj’s first franchise-led location. The launch establishes a new direction for the company as it looks to strengthen its presence across Tamil Nadu and enter other key markets through its broader franchise expansion model.

The franchise showroom model can help Mizaj take its customised menswear experience to more customers while maintaining the brand’s focus on premium fabrics, professional consultation, personalised fitting, and quality craftsmanship.

A Specialist Destination for Customised Wedding Suits

Mizaj continues to strengthen its positioning as a specialist destination for customised wedding suits and premium menswear.

The Salem showroom will cater to a wide range of customers, including grooms, professionals, businessmen, and individuals looking for premium customised occasion wear.

Customers can explore 1,000+ premium fabric options, multiple suit styles, expert styling consultation, customised fitting, and London-inspired craftsmanship.

This combination of choice, personalisation, and professional guidance allows customers to create outfits that suit their individual preferences and occasions.

Serving More Than 50,000 Customers and Grooms

The Salem opening comes as Mizaj continues to build on a strong legacy in customised menswear. The brand has already served 50,000+ customers and grooms, reflecting its growing presence in the premium menswear and wedding wear segment.

The experience gained through serving thousands of customers has helped Mizaj develop a customer-focused approach centred on quality, personalisation, and craftsmanship.

The 10th showroom further strengthens this journey by expanding the brand’s physical presence and bringing its services to customers in Salem and nearby markets.

Looking Ahead

The inauguration of the Salem showroom represents more than the opening of another retail location. It marks a new phase in Mizaj’s expansion journey, with the company entering the franchise model for the first time.

As Mizaj continues to expand across Tamil Nadu and other important markets, the Salem showroom is expected to play an important role in the brand’s broader growth strategy.

With its focus on customised wedding suits, premium menswear, 1,000+ fabric options, expert consultation, personalised fitting, and London-inspired craftsmanship, Mizaj’s 10th showroom aims to establish a strong presence among customers seeking premium occasion wear in Salem.

The successful opening on 9 August 2026 marks another important step for Mizaj as it continues to expand its footprint and bring its customised menswear experience to a growing customer base.

For more information : https://www.mizaj.com/