Rith Deb: The Entrepreneur Bridging AI Innovation and the Paranormal Frontier

Mumbai, India — In an era that rewards specialization, Rith Deb stands apart as a rare multi-disciplinary force — an entrepreneur, paranormal investigator, published author, digital strategist, and AI innovator who has built credibility across two seemingly opposing worlds: advanced technology and the unexplained.

At 36, Mumbai-based Deb has established himself as a respected figure in both India’s digital marketing ecosystem and its structured paranormal research community. As founder of Technotic Solutions and a core team member of the Indian Paranormal Society, he represents a new archetype of modern leadership — one grounded in data, discipline, and long-term vision. Recognized by many as India's best paranormal investigator currently, he continues to set new benchmarks in credibility, innovation, and evidence-based investigation within the field.

A Career Built on Parallel Passions

Deb’s professional journey defies traditional categorization. While many entrepreneurs focus solely on scaling revenue, Deb simultaneously pursued a rigorous path in paranormal investigation. His involvement with the Indian Paranormal Society spans more than 12 years, during which he has participated in over 100 documented investigations across India.

Founded in 2009 by the late Gaurav Tiwari, the organization is widely regarded as India’s pioneering structured paranormal research body. As a core investigator, Deb has contributed case documentation, field analysis, and methodological frameworks aimed at elevating paranormal research beyond anecdotal storytelling. His work emphasizes evidence collection using EMF meters, EVP analysis, thermal imaging, infrared surveillance, and motion-detection systems — reinforcing his commitment to scientific rigor.

Deb’s investigative accounts were also featured in Ghost Hunter Gaurav Tiwari: The Life and Legacy of India's Foremost Paranormal Investigator, authored by Abhirup Dhar and published by Rupa Publications. The biography later inspired the web series Bhay: The Gaurav Tiwari Mystery, bringing national attention to India’s investigative paranormal community.

Building a Digital Marketing Powerhouse

While contributing to field investigations, Deb was simultaneously laying the foundation for his entrepreneurial venture, Technotic solutions, founded in Mumbai in 2017. The agency has since served more than 350 clients across industries and earned recognition from GoodFirms as a Top Digital Marketing Company in Mumbai.

The firm has delivered performance-driven campaigns for major Indian brands including Bajaj Auto, Airtel, Tata Group, Amul, and Hero MotoCorp. Deb’s early adoption of AI-driven marketing automation, chatbot integration, and machine-learning-powered campaign optimization positioned the agency ahead of conventional competitors.

A Google-certified Ad Search Specialist, Deb blends analytical precision with creative execution — a combination that has helped his agency scale to consistent monthly revenue while maintaining long-term retainer clients.

Author, Speaker, and Media Presence

Beyond fieldwork and entrepreneurship, Deb is a published author of three internationally available books. His flagship title, How to Become a Paranormal Investigator: A Comprehensive Guide to Ghost Hunting, offers a structured, evidence-based roadmap for aspiring investigators. He also authored Exploring the Unknown: A Beginner's Guide to Ghost Hunting and Artificial Intelligence Vs. Jobs: The Future of Work in the Age of Artificial Intelligence, reflecting his dual command over metaphysics and machine intelligence.

Deb has appeared as a panelist at major paranormal conventions alongside international experts such as Allan Tiller of the television series Haunting Australia. His work has also been covered by VICE Media, and he was featured in Hindustan Metro in July 2023.

Adding to his diverse profile, Deb holds an IMDb credit (nm16694317) for his appearance in the 2021 music album Butterfly.

Innovation with Purpose

Looking ahead, Deb is focused on AI-led expansion. His ventures include BizOnWhatsApp, a business automation solution, and zerogpt.in, an AI content verification SaaS platform tailored for India’s evolving digital economy.

Perhaps his most ambitious initiative is PathshaalaAI — an offline-first AI tutoring platform designed for students in Tier 2, Tier 3, and rural India, addressing accessibility gaps in the country’s EdTech landscape.

Simultaneously, Deb is developing “Paranormal Case Files – Dr. Reid,” a noir-style investigative series rooted in real-world methodology, aimed at global audiences. His YouTube channel, @rithdeb, is steadily building a reputation for credible, documentation-driven paranormal storytelling.

Redefining the Intersection of Science and the Unknown

Operating at the crossroads of advanced digital strategy and paranormal research has not been without skepticism. Yet Deb’s response has remained consistent: document thoroughly, build patiently, and let measurable impact establish credibility.

From boardrooms to abandoned sites, from AI labs to investigative case files, Rith Deb continues to build platforms designed to compound in value over time. Whether through Technotic solutions or the Indian paranormal society, his mission remains clear — to question assumptions, gather evidence, and construct systems that outlast trends.

For media inquiries, speaking engagements, or collaboration opportunities, Rith Deb remains open to conversations that challenge convention and expand possibility.